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Industry Report 2023: Next Level Location Planning

Retail and hospitality companies are facing major tasks in adapting their location networks to rapidly changing environment and consumer behavior. In this 40-page report, expansion, real estate and retail experts report on the major challenges they are facing and how they meet them.  

  • EXPERT KNOWLEDGE: Based on in-depth interviews with industry experts 

  • CASE STUDIES: More than 10 experts interviewed on current topics 

  • INDUSTRY TRENDS: Data, Facts, Market Analyses & Innovations

  • PERSPECTIVES: How to shape the future in retail even beyond 2023

Geo AI Industry Report 2023

For this report, qualitative interviews were conducted with top experts in the field of location planning, expansion and real estate to describe their view of the market, current challenges and innovative approaches to solutions. The interviewees are currently or were responsible for location decisions at companies such as McDonald's Germany, C&A, Peek & Cloppenburg Düsseldorf, RSG Group, JYSK, Yum! Brands, Denn's Biomarkt, Gustoso Group, Huuva, Fressnapf and many more.

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More topics to read

State-of-the-art site planning

New standards and better methods help to achieve more intuitive and faster productive results. How can the competence for data analysis be democratized and automated?
net-optimization

After the boom: mastering volatility

How do companies work today and in the future in the area of market and customer analyses? Where do the foundations for data-based decisions emerge? 
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Real personalities: Experts & successes

An industry on the upswing for years. Are there limits to expansion now? What hurdles are being cleared in day-to-day operations? Industry experts report.
moredata

Artificial intelligence versus expertise

How can the megatrend A.I. already be used for location planning today? And where are the limits? Because experience and expertise remain essential here.
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"I hope you have as much fun and aha moments reading it as we did researching and producing this report."

Björn Weber - Publisher Retail Optimiser

 

"We need to become more agile and enable ourselves to make decisions faster."

Fabien Stutz - Director Real Estate and Construction - Peek & Cloppenburg Düsseldorf

 

"The winners will be the retail companies that best align their locations with the omni-channel approach and move toward the customer.“

Ingeborg Maria Lang - Head of Digital Research - IZ ImmobilienZeitung

 

"If brick-and-mortar retailers were to use all the as yet untapped data treasures with foresight, they could establish a kind of equality of arms with data-driven online retail.“

Felix Muxel - Director Retail - Gruppe Nymphenburg

 

"We are also competing with new providers such as charging parks for electromobility for suitable locations. If you want to win the bid, you need to come up with a market-driven offer quickly.“

Andreas Weber - Head of Real Estate - McDonald's Germany

 

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