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Add Your Existing, Potential, and Competitor Locations

Identify opportunities and plan smarter expansion by categorising your locations effectively.

TargomoLOOP lets you add locations in three built-in categories — Existing, Potential, and Competitor — so you can visualise your network, run analyses, and simulate changes with clarity.

Targomo provides three pre-defined location types:

  • Existing Network Locations

  • Potential Locations

  • Competitor Locations

You can add a location to any of these categories using the following steps:

  1. Use the search bar at the top of the screen to find an address or click on the desired location on the map.
    Screenshot 2025-05-27 at 07.42.52
    or

    Screenshot 2025-05-27 at 07.43.04

  2. Click on Save to Network.
    Screenshot 2025-05-27 at 07.48.47

  3. In the popup:

    Enter a name for your location

    Select category from the dropdown:

    • Existing location

    • Potential location

    • Competitor location

      Screenshot 2025-05-27 at 07.43.17Screenshot 2025-05-27 at 07.43.28

  4. Click Add.

  5. View added location the Network Overview section.
    Screenshot 2025-05-27 at 08.13.52
    Screenshot 2025-05-27 at 08.15.04

Categorizing your locations helps you:

  • Benchmark potential sites against existing ones

  • Run cannibalisation or expansion analysis.