--- title: Add competitor brands and other Point of Interests (POIs) like bus stop and more on the map. description: Add, show and hide POIs and brands. --- [Skip to content](https://info.targomo.com/targomoloop/help/add-competitor-brands-and-other-point-of-interests-pois-on-the-map#main-content) ![Targomo-logo-email-logo-template.png\]](https://info.targomo.com/hs-fs/hubfs/Targomo-logo-email-logo-template.png?height=40&name=Targomo-logo-email-logo-template.png) - [Sample About Page](https://www.targomo.com/en/about/) - [Sample Contact Page](https://www.targomo.com/en/contact/) - [Default HubSpot Blog](https://info.targomo.com/blog) Open main navigation Close main navigation - [Sample About Page](https://www.targomo.com/en/about/) - [Sample Contact Page](https://www.targomo.com/en/contact/) - [Default HubSpot Blog](https://info.targomo.com/blog) How can we help you? - There are no suggestions because the search field is empty. 1. [TargomoLOOP Knowledge Base](https://info.targomo.com/targomoloop/help?hsLang=en) 2. [👋 Getting started with TargomoLOOP](https://info.targomo.com/targomoloop/help/getting-started-with-targomoloop?hsLang=en) 3. [📍 Working with locations](https://info.targomo.com/targomoloop/help/getting-started-with-targomoloop?hsLang=en#working-with-locations) # Add competitor brands and other Point of Interests (POIs) like bus stop and more on the map. ## Add, show and hide POIs and brands. Adding **Points of Interest** like **bus stops, schools, or shopping centers**, and **competitor brands** locations, helps you understand the environment surrounding your locations. It enables you to: - Measure accessibility and attractiveness of a location - Compare brand density and market saturation - Plan expansion while avoiding direct competition - Factor in transit access, footfall generators, or potential cannibalisation risk #### Steps to Add POIs and Brands in TargomoLOOP 1. **Open the Statistical Data Section** On the right-hand panel, find the **“Statistical data”** section. Click the dropdown and select **“Add Data”**. Alternatively, go to **Settings → Add Data**. ![Screenshot 2025-05-25 at 19.26.51](https://info.targomo.com/hs-fs/hubfs/Screenshot%202025-05-25%20at%2019.26.51.png?width=670&height=444&name=Screenshot%202025-05-25%20at%2019.26.51.png) ![Screenshot 2025-05-25 at 19.28.38](https://info.targomo.com/hs-fs/hubfs/Screenshot%202025-05-25%20at%2019.28.38.png?width=670&height=446&name=Screenshot%202025-05-25%20at%2019.28.38.png) or ![Screenshot 2025-05-25 at 21.16.53](https://info.targomo.com/hs-fs/hubfs/Screenshot%202025-05-25%20at%2021.16.53.png?width=670&height=444&name=Screenshot%202025-05-25%20at%2021.16.53.png) ![Screenshot 2025-05-25 at 21.19.35](https://info.targomo.com/hs-fs/hubfs/Screenshot%202025-05-25%20at%2021.19.35.png?width=670&height=445&name=Screenshot%202025-05-25%20at%2021.19.35.png) 2. **Choose What to Add** You’ll see two options: - **Points of Interest** - **Brands ![Screenshot 2026-04-20 at 14.57.54](https://info.targomo.com/hs-fs/hubfs/Screenshot%202026-04-20%20at%2014.57.54.png?width=670&height=489&name=Screenshot%202026-04-20%20at%2014.57.54.png)** 3. **Search for a Brand or POI** Type in the name of the **brand** (e.g. *Rewe*) or **point of interest** (e.g. *Bus stop*). ![Screenshot 2025-05-28 at 09.00.10](https://info.targomo.com/hs-fs/hubfs/Screenshot%202025-05-28%20at%2009.00.10.png?width=670&height=381&name=Screenshot%202025-05-28%20at%2009.00.10.png) ![Screenshot 2025-05-28 at 08.45.01](https://info.targomo.com/hs-fs/hubfs/Screenshot%202025-05-28%20at%2008.45.01.png?width=670&height=381&name=Screenshot%202025-05-28%20at%2008.45.01.png) 4. **Select the Desired dataset** Choose the item(s) you want from the results list. 5. **Configure Display Settings** - Choose the **catchment type** (e.g. 15-minute walk or 5 km radius) - Choose a **cannibalisation type** if relevant (optional for competitors) 6. **Click “Add”** The brand or POI will now be added to your project. ![Screenshot 2025-05-28 at 09.02.12](https://info.targomo.com/hs-fs/hubfs/Screenshot%202025-05-28%20at%2009.02.12.png?width=670&height=386&name=Screenshot%202025-05-28%20at%2009.02.12.png) 7. **Scroll to “Points of Interest” in the Right Panel** Scroll down to find the **Points of Interest** section. ![Screenshot 2025-05-28 at 09.04.14](https://info.targomo.com/hs-fs/hubfs/Screenshot%202025-05-28%20at%2009.04.14.png?width=670&height=381&name=Screenshot%202025-05-28%20at%2009.04.14.png) ![Screenshot 2025-05-28 at 09.04.28](https://info.targomo.com/hs-fs/hubfs/Screenshot%202025-05-28%20at%2009.04.28.png?width=670&height=380&name=Screenshot%202025-05-28%20at%2009.04.28.png) 8. **Show or Hide POIs and Brands** Use the **eye icon** next to each item to toggle visibility on the map. ![Screenshot 2025-05-28 at 09.06.13](https://info.targomo.com/hs-fs/hubfs/Screenshot%202025-05-28%20at%2009.06.13.png?width=670&height=383&name=Screenshot%202025-05-28%20at%2009.06.13.png)   - 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